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Benefits A spa increases the overall revenue and profits both through direct revenues from the spa operation and from the increase in overall perception of the total product which justifies an increase in room rates.
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A Serena Spa also opens new markets and new segments of existing markets. With Serena Spa as a partner a property will be able to instantly operate an internationally recognised spa facility without hassle and no costly pre-opening period with scarcity of qualified personnel and expensive conceptual experiments. Serena Spa delivers a proven readymade operation, but tailor-made to a given resort or hotel's requirements. |
Spa Manangement Serena Spa works with a resort or hotel to define the PROJECT VISION what are the requirements, what do the owners, operators and the guest want and what is possible within the framework of existing or future facilities. After the initial discussions and a SITE VISIT we produce a preliminary REPORT detailing the concept, the possibilities, the limitations and the initial financial projections. |
 After
a thorough DISCUSSION
with all parties involved the final CONCEPT
is decided and described. Based on this the SPA
DESIGN can be initiated; Serena Spa will
provide the floor plan sketches and details of SPA EQUIPMENT to be installed. We also work in close cooperation with a property's own architects and contractors during the planning, design and construction process to ensure that the initial specifications are adhered to and that all details are available. During the PRE-OPENING process Serena Spa will finalise training, dispatch managers, products et cetera to ensure a timely opening. PERSONNEL either trained at the Serena Spa Institute or on site, will be ready and MARKETING will be initiated along with other opening ceremonies. |
In a full management Serena Spa will supply all the necessary spa products, loose spa equipment, personnel, directories et cetera as part of the package, whereas the resort/hotel will supply the spa facility, electricity, water, laundry and staff facilities. A care free Serena Spa management with minimum operational risk for the property owners. |
| Spa Individual Services In addition to the total spa management Serena Spa offers individual services to existing or new spas;  OPERATING SUPPLIES Serena Spa offers a complete range of time tested high quality spa products, such as oils, creams, scrubs, wraps as well as accessories, decorations and linen. QUALITY CONTROL As part of our consultancy service we offer to carry out quality control checks, “mystery shopping”, internal audits and other facets of quality control to ensure that your spa is up to date and performing efficiently. PRODUCT DEVELOPMENT Based on our extensive research and market contacts we are able to develop unique spa products for individual spas. SPA DESIGN A total design including floor planning, interiors, equipment et cetera. These services are offered both for renovation of existing facilities and green field projects, either as total project service or in collaboration with your own architects. UPDATING OF EXISTING SPA If your existing spa facility needs a makeover or boost in services or treatments Serena Spa can offer you a detailed plan according to your requirements. TRAINING Serena Spa offers training in specific treatments, either at the Serena Spa Institute or on site. |
The
improved guest satisfaction ultimately results in increased occupancy,
increased revenues and increased repeat business.
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